London's iconic Carnaby was buzzing on Thursday, June 15th, as OG Kicks hosted an in-store event to celebrate the release of 'Purple Hearts,’ the first collaborative mixtape by rappers Youngs Teflon and Tiny Boost.
For one day only, OG Kicks Carnaby Street was transformed into a tailored pop-up space highlighting their commitment to creating unique and community-focused experiences.
The event saw OG Kicks showcasing exclusive ‘Purple Hearts’ merchandise including limited-edition T-shirts and hoodies. Fans were eager to meet the rappers and grab the merch and signed CDs, helping push the duo to debut at number 38 in the UK Top 40.
Photos with the London-bred cultural icons were also available throughout the day, with the added bonus of free pizza being offered to the hungry masses courtesy of the Brooklyn Pizza Crew.
The pop-up marked a milestone for OG Kicks, solidifying their presence in the London scene with many fans and famous faces in attendance.
For those who missed out on this event, make sure to visit OG Kicks in Carnaby and keep an eye out for future events via their Instagram and be part of the next unforgettable experience.