{"product_id":"chrome-hearts-matty-boy-brand-new-hoodie-blue","title":"Chrome Hearts Matty Boy Bue 'Brand New' Hoodie","description":"\u003cp\u003e\u003cstrong\u003eChrome Hearts Matty Boy Bue ‘Brand New’ Hoodie\u003c\/strong\u003e is the kind of statement apparel that instantly tells people you know your streetwear. Built for collectors, Chrome Hearts fans, and anyone who likes their luxury with a bit of chaos, this piece blends the brand’s rock ’n’ roll heritage with Matty Boy’s loud, hand-drawn energy.\u003c\/p\u003e\u003cp\u003eIf your rotation leans premium and graphic-heavy, this hoodie stands out by doing both at once: heavyweight comfort, bold colour, and unmistakable collaboration details that read from across the room.\u003c\/p\u003e\u003cp\u003e\nstart with the fabric: a premium, heavy-weight domestic cotton that feels substantial in-hand and holds its shape like proper luxury streetwear should. The hoodie is drenched in a vibrant, electric blue base that acts as a clean canvas for the artwork, keeping the colour story punchy and intentional rather than busy.\u003c\/p\u003e\u003cp\u003eUp front, you get the contrasting purple \u003cem\u003e“Brand New”\u003c\/em\u003e graffiti-style script paired with Matty Boy’s signature DIY-inspired graphics—playful, rebellious, and instantly recognisable if you follow the collab. The left sleeve adds another hit of attitude with \u003cem\u003e“Brain Dead”\u003c\/em\u003e lettering in a neon lime green slime font, while classic Chrome Hearts scroll branding ties it back to the Hollywood silver label’s identity.\u003c\/p\u003e\u003cp\u003e\n: this is a structured, soft hoodie designed for all-day wear—easy to throw on for city runs, late nights, or building a layered streetwear fit. The heavy cotton brings warmth and durability, while ribbed cuffs help keep the silhouette clean and secure through repeated wear.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand \/ collab:\u003c\/strong\u003e Chrome Hearts x Matty Boy (Matt DiGiacomo)\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct:\u003c\/strong\u003e Chrome Hearts Matty Boy Bue ‘Brand New’ Hoodie\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCategory:\u003c\/strong\u003e Clothing \/ hoodie\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGender:\u003c\/strong\u003e Unisex\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMaterial:\u003c\/strong\u003e Premium heavy-weight domestic cotton\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eColour:\u003c\/strong\u003e Electric blue base with purple, neon lime green, and Chrome Hearts scroll logo detailing\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGraphics:\u003c\/strong\u003e “Brand New” graffiti script on chest; Matty Boy hand-drawn artwork; “Brain Dead” sleeve print\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConstruction details:\u003c\/strong\u003e Ribbed cuffs for a secure finish; structured high-end silhouette\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEvery piece we sell at \u003cstrong\u003eOG Kicks\u003c\/strong\u003e is checked for authenticity, so you can shop Chrome Hearts apparel with confidence. Expect fast UK delivery and a helpful team if you need support before or after you buy. Add the Chrome Hearts x Matty Boy ‘Brand New’ Hoodie to your rotation at OG Kicks today.\u003c\/p\u003e","brand":"Chrome Hearts","offers":[{"title":"XS","offer_id":56996900045183,"sku":"CH-MB-BNB-XS","price":1500.0,"currency_code":"GBP","in_stock":false},{"title":"S","offer_id":56996900077951,"sku":"CH-MB-BNB-S","price":1500.0,"currency_code":"GBP","in_stock":false},{"title":"M","offer_id":56996900110719,"sku":"CH-MB-BNB-M","price":1500.0,"currency_code":"GBP","in_stock":false},{"title":"L","offer_id":56996900143487,"sku":"CH-MB-BNB-L","price":1500.0,"currency_code":"GBP","in_stock":false},{"title":"XL","offer_id":56996900176255,"sku":"CH-MB-BNB-XL","price":1500.0,"currency_code":"GBP","in_stock":false},{"title":"XXL","offer_id":56996900209023,"sku":"CH-MB-BNB-XXL","price":1500.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0255\/1771\/9612\/files\/chrome-hearts-matty-boy-brand-new-hoodie-1.webp?v=1773141710","url":"https:\/\/ogkicks.uk\/products\/chrome-hearts-matty-boy-brand-new-hoodie-blue","provider":"OG Kicks","version":"1.0","type":"link"}